AllTheContent

Print media

AllTheContent can provide editorial services for your print media. Our team of professional staff can take responsibility for all or part of your publication production process from design to distribution and help you revamp an existing publication or launch a new title.

AllTheContent has, over the last 15 years is so, had plenty of opportunities to work in all areas of the print media: creative and editorial management and production. We have in-depth knowledge of a range of printing processes and experience in the distribution of physical and digital content. If you need experienced professionals to complement your in-house staff, look no further!

AllTheContent can offer custom-built thematic on special topics to supplement your internal resources. We have a network of specialized professionals (writers, translators, producers) Thanks to our network of specialized talents (content producers, photographers, translators), we can take charge of your content and publication needs.

We offer the opportunity to produce special features for your newspaper or magazine. Our network of content producers and experts allows us to respond to all of your topic requests. Thanks to our network of professionals, we can also adapt to all of your constraints (time and/or geographical) and provide quality content.

There are various constraints, such as time and resources, that prevent the creation of rich specialized content. To make your media more attractive, we can handle the management and creation of specialised sub-sections. With our resources, we can produce single articles or several pages on a regular basis.

We can help your team by providing tailor-made articles. The articles are made according to your needs. We customise the articles based on your thematic (on a specific issue or service proposition) and of your point of view. We can provide interviews, reports, and illustrates with our own photos or images provided by us.

AllTheContent can produce a stream of newsfeed, composed of short content dealing with current topics on a regular basis. We can create and organise content that can be a feed for your media, website or newspaper. This will allow your media to receive all the available news on specific topics. The feed can be provided with associated images and a series of metadata, allowing for a fast classification for the relevant sections of your newspaper and website. This service enables you to ensure that a provision of short quality content is published and delivered automatically.

Content curation allows you to save time and money. We can provide you with a custom content curation that will feed your media with interesting relevant articles, links, news and automatically direct your readers to the right content.

To enrich your content, we can take care of all of your photography and infographics needs. This service also includes purchasing images from a third-party, storage and shooting on site.

In the case of events or conferences, we can produce a photo reportage. With our extensive global network of photographers, we can ensure the production of high quality and relevant content. With onsite photographers, you can benefit from the local knowledge and minimise your cost.

We have the licensing rights with globally recognised partners such as Reuters, Getty and among many others. We have the rights and distribution access, allowing us to supply your media with news content on regular basis.

To simplify your production tasks, we can take care of your image needs and let you fully concentrate your resources on content.  We have access to an extensive image stock database (owned, third-party, curated etc), we can work with your needs and budget. We can assure you with a supply of usable rich content which abides by copyright laws and regulations.

The actual work done by print media in the field is often unknown to the general public. We can help you showcase your teams’ professionalism and give your newspaper a digital dimension. We can provide you with a video team during on-site reporting or visits, providing video support and production of audiovisual content. We can also provide a video newsfeed for your website on regular basis.

With over ten years experience, our company and network are made up of content producers that commenced in the traditional media and championed in the face of the digital revolution. They mixed the best of traditional and contemporary media while using new tools to provide services that are hand tailored to your industry while combining the benefits of both types of media.

Our strategic consulting service can take care of your new projects in their entirety (from ideas to their realisation), but also provide you with strategic advice on how to solve difficulties you are facing. (see expertise and advice on the site)

Human resource is one of the key agenda issues for many of today’s media groups. Lack of resources or people can have repercussions. In order to complete your internal team, we can offer you the option to outsource some of your staff. We can set up dedicated teams, that can be internalized, which enables you to reduce expenses.

We can offer you indexing and content management service for your media. This will enable you to ensure the optimal indexing of your content management and make the most of your resources, this will facilitate the search and reuse of your content. This will allow you to ensure the conversation of your data and to make most of the resources that have invested in the production process.

We propose a full package, thanks to our network of specialized talents, we can take care of your project from the initial design, project management to the final production. We can provide you with additional human resources for your technical and creative needs.

Case study: Babymag.ch

Customer issue

Babymag.ch is the top Swiss magazine for parents of young children (0-6 years). It is published in two national languages, sold at newsstands throughout Switzerland and distributed free of charge to a wide range of private healthcare partners.

Press group QUORUM COM / PROMOEDITIONS bought the magazine in 2012 and wanted to boost its editorial quality, by making its content more fit for purpose, upgrading its image quality and improving its localisation to the two main linguistic regions of Switzerland. This was no easy matter, as in-house employees were already fully committed to other projects. Nor was any local agency or group of outsourced editors in a position to take it on, given the scope of the undertaking. This project involved edition (selecting topics, producing drafts, proofreading), multimedia (photo shoots, graphic design, DTP), organisation (appearance as editor-in-chief, attendance at events, production of trial products) and logistics (casting children, maintaining relationships with trading partners, routing).

AllTheContent's solution

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AllTheContent took charge of all content production, from the draft stage to graphic design, including images and fashion shoots. We worked with a talent pool of well-chosen experts which we brought in from outside, to be managed by one of our project managers in direct and ongoing communication with the customer. Our agency handled the entire production process on a regular basis, designing the approach we finally adopted, organising interviews with specialists, casting children, delivering immaculate images for the magazine cover, producing the magazine by DTP, creating customised graphics, translating it into the two national languages and proofreading every page to sign it off as ‘print ready’. On a more occasional basis, we also contributed to the website, produced promotional content and designed the new magazine layout adopted throughout 2014.

You will find below a series of full-text PDFs of several issues of the magazine and a photo gallery with examples from the fashion shoot produced exclusively by ourselves.

Case study: Wellness & Santé