Since 2001, ATC has gained a unique experience in servicing "mass niche markets" . Those markets are relevant for mass audience but not covered at all in traditional mass media, such as extreme sports or video games. Today, most networks want to have an offer that reaches all target groups and generates advertising revenues in all segments. Based on the loop of a content portfolio in a specific topic, our 24/7 "loop to live TV" provides services that are truly compelling for the end-users (fresh, youth targeted content, perpetual prime time experiences) and hugely competitive for the network.

At the moment, we provide 10 live linear channels based on loops. Some are in local languages, others are non-verbal. Refresh can be daily, weekly or monthly, provided by digital (FTP, teleport, web streaming) and physical means (DVD, Beta Digi, DV Tape).

All our " live TV loops" are based on quality programs, have scalable refresh rates and flexible business models (fixed fee, revenue share, free to air with advertising). Five networks have already deployed those channels in 2007. In the pipe, we plan numerous additional deployments as well as new thematic channels.