Bluewin.ch is Switzerland leading online destination, with both an historic web version and an emerging mobile offering. Providing value to end-users since more than 10 years, the name Bluewin -used by the Swisscom group to brand a rather large variety of services in the past- is now the "portal content" label of the biggest Swiss triple play operator.

Swisscom, as a group, has been one of the oldest clients of AllTheContent.com. Founder & CEO, Clement Charles remembers that "Swisscom was one of the first clients I visited in 2001. We signed them in 2002 for a collaboration in the mobile space, and then became their main content partners for the launch of the Vodafone Live portal (2003) and the 3G video offering (2004)".

Some of those mobile and video services are still running today and generating monthly revenues shared between the nation-wide operator and AllTheContent.com. Clement adds that "in 2004, we were also the only Swiss company next to the public broadcaster selected to provide content in the trials of the IPTV project. So we really have an extensive experience to work with Swisscom and we are proud to extend our collaboration".

From our standard services of traffic generating newswires, Bluewin.ch has published ATC’s full high tech newswire services since November 2009, in both French and Italian, and ATC’s movie feeds in French. "Flexibility is a key element for us", concludes Clement Charles "and we're always glad to provide only the needed content, in order to complement others’ services with our unique added value".